PRIDE Bodyboards


Involve the customers and the partner stores of the brand in the development of new products and services.


  • The methodology we adopted :

– Challenges « Innovative ideas » B2B + B2C

  • The results we obtained :

– 300 customers involved worldwide
– Actual needs of the identified customers
– 10 stores involved (Europe)
– 10% more traffic on PRIDE website during the challenge time
– Increase of the average basket during the challenge time


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